Embroidering your Logo

What makes a good embroidered logo?

There is no questioning the draw of embroidery for putting your logo on apparel. Embroidery offers a professional, sleek look and will definitely get your logo noticed. Some applications for embroidery are polo and collared work shirts, towels, bags, along with many more options.

Many people might not realize but custom logos need to be set up or “digitized” to be embroidered. Many times logos need to be slightly adjusted so they look sharp when stitched out on the item. Some font types such as anything with thin, tapering lines are difficult to embroider. Thick, simple fonts like Arial work great and the threading comes out clean and sharp. Here is an example of complicatde fonts and an example of ideal fonts.

BAD FONTS

Engravers mt    Algerian   TIMES NEW ROMAN

IDEAL FONTS

ARIAL      CALIBRI     HUMANST   

Another item to consider is the size of the font. Font size makes a big difference in how well the finished product will turn out. The larger the lettering, the cleaner it can be embroidered. If the font is too small the letters might not be legible. For instance, a lower case "a" or "e" can become muddled and filled if sized too small.

When creating your logo, which will be the face of your company, think of the applications you want it to be used in. A logo that looks great in print might not be easily transferred to other mediums like screen printing or embroidery. If your current logo is more complicated, using shading techniques or several colors, it may not be cost effective to screen print. The logo can probably be altered to a one or two color logo, however. See how this logo was simplified to a one color format.

 

 

You can see that the original has many half tone colors and shading. In the revised version the logo maintains its overall feel while allowing the finished product to look great. The artwork can still be altered to include more colors if desired and can easily be embroidered as well.

So, when you consider embroidery for your logo, trust your embroiderer, be a little flexible and be excited. Your finished product will turn out great and your logo will get noticed.

If you have more questions about embroidery or would like a quote, please call or email us.

916-712-4458
mike@revolutionsp.com
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Special thanks to East Sacramento Chiropractic for allowing us to use their logo.